Sure, the ability to upload a custom background is a nifty feature - you can hide the dog hair on your couch and pretend you’re doing a live remote from Paris - but unless your broadcast requires more than six people on screen at once, stick to Zoom for internal meetings, not external broadcasts. For example, Zoom does not allow you add your station’s logo or use textual overlays. While it has the ability to stream to Facebook and YouTube, it was not designed with this purpose in mind, so it doesn’t have some of the slicker features that you’ll find in other programs. However, Zoom was built first and foremost as an online meeting and webinar tool. Zoom has seen an explosion in popularity since the beginning of the pandemic, and with good reason: It’s a super-simple way for multiple people to meet on-screen. Let’s take a closer look at three of the most popular options: The middle ground consists of browser-based programs that will give most radio broadcasters the basic tools they need to create decent looking livestreams combined with the simplicity of using the program from any laptop with a web browser. Moreover, depending on what your airstaff uses for their home computers, you may have challenges: Ecamm Live is Mac-only, while vMix only runs on PCs. These can be fantastic options, but if your station is trying to get multiple on-air personalities up to speed, they may present a steeper learning curve. While using the social media apps themselves are the cheapest and dirtiest ways to broadcast, there’s also the other end of the spectrum, in which you purchase dedicated desktop apps like OBS Studio, vMix, Ecamm Live, or Wirecast. Treat Instagram Live broadcasts as a separate beast from YouTube, Facebook, LinkedIn, Periscope, and Twitch broadcasts, and don’t aim to multicast to it.) (Note: The only way to broadcast to Instagram Live without violating its terms of service is to use the Instagram app there is no third party platform that allows you to do it. You’ll need a more sophisticated tool to do this.
Moreover, you may want to broadcast to more than one social network at the same time or feature more than one person in the broadcast.
You want to add titles, logos, or a video intro to your broadcast.
#ECAMM LIVE TO ZOOM HOW TO#
“Faces for radio” are suddenly becoming “faces for the web.” Of course, there’s a learning curve as we all scramble to figure out how to go live from our living rooms.Īll of these social networks will allow you to stream live through their app using nothing more than your phone, but as professional broadcasters, the production values involved in doing it this way are lacking. The COVID-19 pandemic has turned many radio broadcasters into video personalities as they scramble to livestream on Facebook, YouTube, and Instagram in an attempt to engage with their audiences.
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